قمة المليار متابع و”شروق” تدعمان برنامج الاستثمار مع صناع المحتوى بـ 50 مليون درهم

The One Billion Followers Summit, the first summit specialized in content creation and the largest of its kind in the world, announced its partnership with Shurooq Company, to support the “Investing with Content Creators” program, which is the first of its kind in the world, with an amount of 50 million dirhams.
The “Investing with Content Creators” program aims to provide financing and financial support to emerging companies and individuals who have pioneering ideas in content creation, to present them to a jury consisting of an elite group of major investors and companies, which in turn sponsors and invests in the idea.
Shurooq, one of the largest alternative investment companies in the Arab world and based in Abu Dhabi, supports the summit’s investment program with content makers with 30 million dirhams in direct financing and investment, while the summit supports the program with 20 million dirhams.
The One Billion Followers Summit revealed that 25 candidates from startups and individuals have qualified for the semi-finals of the program, where 10 of them are selected before reaching the final qualifiers to announce the first and second winners to receive funding and support for their creative ideas.
The winners of the program will be announced during the closing day of the activities of the third session of the One Billion Followers Summit, which is organized by the New Media Academy in Dubai during the period from January 11 to 13, 2025 under the slogan “Purposeful Content.”
The 25 applicants, from start-up companies and individuals who are content creators, were selected by a jury that includes an elite group of experts, major investors, and companies that provide support to and invest in owners of innovative projects and inspiring ideas, based on a number of criteria, including the feasibility of the presented idea, the quality of the marketing presentation, Market potential, innovation and creativity in the project idea, scalability and growth, extent of social and economic impact, quality of implementation and planning, and the founding team’s ability to lead and develop.
Shurooq provides support to startups and individuals who have reached the final stage in the investment program with content creators of the One Billion Followers Summit, where the support is divided into two parts, direct investment, and financing by providing in-kind services.
Direct investment constitutes the largest volume of Shurooq’s support, and this investment may be distributed among several companies participating in the program, or one company may benefit from it, and this is subject to Shurooq’s evaluation.
As for in-kind services, they include technical resources, such as capacity in cloud server services, and other resources, which constitute added value for these companies.

Mahmoud Adi, co-founder of Shurooq, said: “We are proud to partner with the One Billion Followers Summit, the largest summit of its kind in the world, which receives global attention, as a result of its significant contribution to creating the ideal climate for the growth of creative industries, and we are confident that this partnership will result in providing solutions.” Financing and investment support content makers and enhance their creative capabilities.”
He added, “Our partnership in supporting the “Investing with Content Creators” program, affiliated with the Billion Followers Summit, reflects our keenness to conclude cooperation partnerships that contribute to supporting innovation in the technology sector and the digital and entertainment content industry by providing financial support to startup companies and individuals, so that they can provide distinguished content that contributes to in developing societies.

Alia Al Hammadi, CEO of the New Media Academy, said: “The third edition of the One Billion Followers Summit is witnessing the presence of a large number of people with creative ideas, who are looking for financing partners or investors, so that they can transform their ideas into realistic projects, and the partnership with Shurooq reflects our keenness.” To conclude partnerships that contribute to supporting knowledge and enhancing the Summit’s efforts to consolidate the position of the digital content industry and new media in the world, thus contributing to creating a qualitative shift in the creation of purposeful content and tools for using social media. “Social.”
She added, “The One Billion Followers Summit, through the investment program with content makers, works to provide support to talented content makers and startup owners, and gives them the incentive to present innovative ideas that contribute to the development of the content industry, and launch development projects that advance the knowledge-based economy.”

The partnership between the One Billion Followers Summit and Shurooq embodies the keenness of both sides to spread knowledge and advance the creation of purposeful content, enable content makers to expand, and enter into partnerships that enable them to launch their projects and embody them on the ground.
Shurooq was chosen as a strategic partner for the One Billion Followers Summit, as it is a leading venture capital fund that invests in entrepreneurs in the Middle East, North Africa and Turkey.
Shurooq is a leading alternative investment management company, investing in venture capital funds and private credit assets through partnerships with founders from different sectors in growth markets.
The company is distinguished by its in-depth knowledge of the local market, in addition to its extensive global experience, which qualifies it to provide investors with long-term, multi-asset investment opportunities according to multiple investment strategies.
The company has the capabilities that qualify it to contribute an active role in the investment sector in the Middle East and North Africa region.

Thanks to its distinguished achievements, in addition to the diversification of its investment portfolio and its focus on innovation, Shurooq has become an important partner for startup founders and investors alike. Its experience in the Middle East and North Africa market, and its global perspective in investment, qualifies it to benefit from the growing opportunities within the market. The region and beyond.
Shurooq invests in several key sectors, including financial technology, software and platforms.
Shurooq’s investment portfolio includes more than 80 companies in 11 countries, generating revenues exceeding $500 million.

The most prominent of these companies are “Pure Harvest”, a sustainable agriculture company focused on producing fresh crops throughout the year in the Middle East, “Tamara”, an installment and payment deferral platform in Saudi Arabia, “Turcker”, a provider of technical logistics solutions in the Middle East, and “Lindo” is a bill lending and discounting platform focusing on small and medium enterprises in Saudi Arabia, “Muzn” – a financial solutions provider powered by artificial intelligence, “Nim-Card”, a platform for processing digital payment solutions, and “Tharwa” – a digital platform for managing… Wealth advisory, Breadfast, an online grocery shopping platform, and Bribco, a real estate platform that simplifies real estate transactions.

Shurooq cooperates with a network of the most prominent investors in the region and the world, including sovereign funds and prominent companies in the Middle East, North Africa and Asia, including Mubadala, the Saudi Venture Capital Company (SVC) and others.

The total value of Shurooq’s investments amounted to $5 billion, while the size of the assets under the company’s management amounted to $500 million.

The projects participating in the investment program with content creators focused on multiple fields, including education, advanced technology and innovation, women’s empowerment, creativity, community development, literature, entrepreneurship, health, social media platforms, creative content and tools for its development.
The list of startups and individuals qualifying for the semi-finals of the “Investment with Content Creators” program includes “Bump” – USA, which is a financial technology platform that allows content creators to build wealth by collaborating with other content creators, and the “Atlasic” project – United Arab Emirates, A platform that connects travel content creators, unique destinations and travelers, and “TrueGatherness” – Singapore, a technology platform that uses creative content to empower and support social causes and promote sustainable impact, through collaboration between individuals, content creators and brands, In addition to “Ad-Shield” – South Korea – an advanced next-generation solution that helps publishers recover revenues that are at risk of being lost due to online ad blockers, and “SoSquared” – United Kingdom – a data-driven online marketplace platform that supports… It facilitates the implementation of marketing campaigns for influencers and content creators, which contributes to increasing the return on investment.
The list of startups and individuals qualifying for the semi-finals of the investment program with content creators includes the “Arab Press Archive Project” – Egypt, which aims to digitize millions of old press news to enhance access to content in the Arabic language regarding local and global issues, and “Hebi” Brazil, a platform Design-specific subscriptions that allow emerging brands and content creators to manage all their design needs in one place, as the platform combines technology and talent to create customized, specialized design materials, and Pencil – UAE United Arab Emirates, a platform that aims to create a qualitative shift in the world of content creation by employing artificial intelligence and blockchain technologies, to connect talent, protect intellectual property rights, and activate cooperation tools between content creators, and “Division” – United Arab Emirates, a platform that connects brands with professionals. Electronic games and live content makers through solutions aimed at integrating brands and advertisements into electronic games.

Among the startups and individuals who qualified for the semi-finals of the program to invest with content creators are “Hilo Creator” – USA – a service platform powered by artificial intelligence, which provides content creators with specialized insights, practical guidance and support necessary to grow their businesses, and “Eugenius” project – South Korea, It aims to produce television programs that include documentaries, a variety program, updated versions of television series, the K-Pop Music Academy program, and “Hello AI” – UAE. United, a platform that uses artificial intelligence to connect brands with the content creators most suitable for them to ensure fruitful collaborations, which supports the influencer marketing sector, and “EBL World” – United Arab Emirates, a platform directed at sports fans in the Arab world, allowing the exploration of marketing opportunities. In my field (media/sports).
The list also includes “Shooti” – United Arab Emirates, an e-commerce platform and software as a service (SaaS) that facilitates the process of categorizing products and creating content across social media platforms and providing services through software hosted in electronic clouds, and “Taa Marbouta” – United Arab Emirates, a podcast and digital platform. An innovative community that aims to create a safe and supportive community for Arab women from the heart of the Emirates, and “Unreal Network” – United Kingdom, which is a collaboration between a group of social media channels and content creators that aims to spread positive change from During sports and adventure events, and “Voral Media” – the United Arab Emirates – which is a platform to empower content creators and allows them to produce real reviews of products and services, which enhances trust between brands and the audience, in addition to “Lobster Money” – the United Kingdom, which is a financial technology platform. Providing financial instruments and credit solutions specifically designed for the creative economy, LiveLog – UK is a platform that supports the growth of the creative economy in the Middle East and Africa region by providing payment solutions and monetizing the industry. Content, “Verex” – India, a platform based on blockchain and artificial intelligence technologies that allows authentication and authentication of products and verification of content in the age of artificial intelligence, and “Red Coin” – United Arab Emirates, a platform that aims to encode literary content via blockchain technology to empower and motivate readers and authors. And written content makers.
Among the companies that qualified for the semi-finals of the investment program with content creators are “The Middle Frame” (TMF) – Jordan – a project to develop the first engine for generating Arabic images using artificial intelligence, and “Majara” – United Arab Emirates – which is a startup company. Dynamic in the media sector, specializing in content creation, production, and social media account management, and “Stasheam” – USA, which is a trading application directed at social media influencers that allows them to convert their influence into tradable units, and “Tublator.” -Pakistan- It is an extension added to the Chrome browser, designed exclusively for YouTube, and provides users with various features, including converting video clips into text, adding subtitles to the video, summarizing texts using artificial intelligence, and others.

It is noteworthy that the One Billion Followers Summit seeks to address more than a billion people around the world, by hosting an elite group of the most important and largest influencers and content makers, individuals and institutions, on all social media platforms, to discuss how new media as a creative sector contributes to supporting countries’ economies and plans to reach comprehensive and sustainable development goals. .